decision making

people think about making decisions under uncertain environments but with well defined objectives.

it seems that making decisions under poorly defined or undefined objectives is much harder (should i go eat good food or play .. how much do i value good food vs play?) .

joy is ..

finally getting rid of a can of shaving cream that youve had for a really long time that youve hated for ever but couldnt get rid of it because it would mean wasting resources

finally relieved of this misery ..

ADD

cant read any blog post more than 4 sentences long these days .. damn :-(

why do we have a predilection to eat crunchy things?

econ. books = treasure trove of nice quotes!

"it is said that figures dont lie but liars figure. perhaps a more serious problem is that honest people figure carelessly. the antidote is careful attention to exactly what is being measured and how it differs from what you would really like to measure if you could"

-- the armchair economist, steven landsburg

geek selling power

how would you like a large population of people who are willing to canvass and sell your product for little or no fee. even better if the opinions of these people are respected by others. pretty sure this is precisely the freebie ploy used by companies in colleges. im guessing that people would trust young/geeky folks on matters of technical advice and if these people are observed to be obviously flaunting some particular product (e.g. google t-shirts) then they are likely to trust the product even though the advertising media (the bearer of the freebie) is oblivious to the marketing ploy